Mar 12

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Who was Claria?

Claria provided behavioral marketing solutions for online advertising.

Overview

Claria sought to rename and rebrand itself as the company began to pursue a different business strategy. Upper management wanted a website that would project this new identity and convey tightly focused messaging.

The Project

After drafting requirements definitions, I established a tight three week schedule to plan, design, build, and launch the new website. I worked closely with upper management to obtain quick approvals in order for the project to stay on track. The design and build process went smoothly and the company was pleased with the project.

What They Said

"Jonathan hit the ground running with this one. We were trying to move as rapidly as possible in a changing marketplace and only had so much time to produce the site. Jonathan picked up the project and rapidly executed against it."

D. Goulden, VP Marketing, Claria

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